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    Home » Authors » BNP Media Staff

    BNP Media Staff

    Articles

    ARTICLES

    Kraft rides a roller coaster in this week's FSIs

    BNP Media Staff
    July 20, 2011
    Kraft rides a roller coaster, Yoplait is pumped with protein and DiLusso goes al fresco in this week’s free-standing inserts.

     


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    Dairy Marketers Promote Health in This Week's FSIs

    BNP Media Staff
    July 11, 2011
    Healthy snacking and heart-healthy foods were themes promoted by dairy marketers who returned to free-standing inserts this week after taking off last weekend for the July 4th holiday. Yoplait, Smart Balance and WhiteWave tout the nutritional of their respective foods.
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    Jim Carper's Dairy Case

    BNP Media Staff
    July 1, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: Yarnell's, Alpina Foods, USDEC ingredients, dairy prices, Dairy Farmers of America, IDFA food safety seminar, Darigold and more.

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    Dairy Marketers Prepare For A Summer Cookout In This Week's FSIs

    BNP Media Staff
    June 27, 2011

    Cheese on a hamburger, ice cream-based beverages, ricotta cheese desserts and smoked sausages made with cheese are some of the foods featured in this week’s free-standing inserts. In this issue: Saputo, Sorrento, Baskin-Robbins, WeightWatchers and more.


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    Jim Carper's Dairy Case

    BNP Media Staff
    June 17, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: Grocery Manufacturers Association, chocolate milk in LA schools, cheese recalls, International Dairy Research Consortium, Sartori Cheese, Yogurtini, Mikawaya ice cream, Global Dairy Congress and Friendship Dairy.

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    Jim Carper's Dairy Case

    BNP Media Staff
    May 13, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: G.S. Gelato & Desserts, Marble Slab Creamery, Talenti Gelato e Sorbetto, Norseland, Dean Foods and more.
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    Dairy marketers get dressed for dinner in this week's FSIs

    BNP Media Staff
    May 9, 2011

    Dairy-based salad dressings from Ken’s Foods and Litehouse Foods, yogurts from Mountain High and Yoplait and milk from Smart Balance star in this week’s free-standing inserts.


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    Jim Carper's Dairy Case

    BNP Media Staff
    May 6, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: dairy product prices, Smart Balance, Hood Simply Smart Milk, Velvet Ice Cream, YoCream International, Danone, Supervalu and more.
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    Cheesemakers Suit Up For Super Sunday

    BNP Media Staff
    January 28, 2011
    Dairy brands look ahead to the Feb. 6 NFL Super Bowl in their Jan. 23 free-standing inserts. Kraft promotes its natural cheese cubes and Cracker Cuts slices “for the Big Game.” Under the headline “No roughing the passer,” the cheese giant promotes its shredded mild Cheddar product along with Breakstone’s sour cream. The FSI instructs readers to “Steal a page from a winning playbook at KraftRecipes.com.”
     
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